HackerNoon - Banking On The Blockchain Via Monetization Of Your Avatar

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Summary excerpt:

In Yoram Barzel’s Economic Analysis of Property Rights, the great economist argued that property ought to belong to the owner who can do the greatest good with it. In economic terms, this means the owner who understands and is able to utilize the full extent of said property’s value. Until now, consumers have not understood the value of their digital footprints, their avatars. And so, major organizations like Facebook, Google, and Amazon have been exploiting (perhaps rightfully so) that data which should have belonged to us.

Tim Bukher